Worth around £800m in 2017, the sports nutrition category is set to continue its exceptional growth pattern to exceed £1bn in 2020. The UK has the fastest growing grocery retail market in Europe, breaking sales of £100m inn 2017. As the consumer demographic for nutritionally balanced foods continues to grow, the category is expected to enter a phase of new mass market appeal.

Mass Market

PureGym are the largest operator of private gyms in the UK, with over 1 million active members and over 235 sites nationwide. Their proposition of a simple, affordable and convenient gym facilities has seen them become a household name in the fitness industry.

Supreme Imports are the exclusive license holder for the brand new PureGym Sports Nutrition range. Supported by the branding of PureGym, this collection of complimentary products is ideal for anyone with an active lifestyle of those who want to maintain a healthy diet.

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